Written by Sibusiso Buthelezi

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Ever wondered how we build awesome websites? We would love to say it’s magic but we use a battle-tested web development process that allows us to consistently and efficiently build websites for our clients.

For every website we build, we follow a 7 step web development process outlined below

  • 1. Goal Definition
  • 2. Scope Definition.
  • 3. Sitemap & Wireframing
  • 4. Content Creation
  • 5. Visual Design
  • 6. Development & Testing
  • 7. Launch

Now let’s dig deeper into what to expect in each step.

The 7 step proccess explained

1. Goal Definition

We work with clients to determine what goals the website needs to fulfil.

We identify your brand attributes, the type of audience the website is intended for and analyze and compare your competitions’ websites against your goals.

Tools used:

  • Creative brief
  • brand attributes
  • Target audience personas

2. Scope Definition.

With the goals defined, we now determine the scope of the web design project. In this step, we determine what pages and features the website requires. This step helps us stay within the budget and deliver on time.

Tools used:

  • Contract
  • Project visualisation softwear

3. Sitemap & Wireframing

Once the scope is defined, we structure how the web pages relate through wireframes and sitemaps.

Site maps help us to clearly define the journey users will take in the website, while wireframes give the visual direction of the website.

Tools used:

  • pen and paper

4. Content Creation

With the website structure and framework defined, We now create content for the individual pages.

Should it be in the clients’ budget, we also write SEO optimized copy to ensure that the website is found easily in search engines.

Tools used:

5. Visual Design

With the site structure and content in place, we start working on the visual expression of your website. In this part of the process, we infuse your brand identity into the design and then create mock-ups showing the static version of the pages.

Tools used:

  • Corel draw / photoshop / illustrator
  • Style guides
  • Moodboards

6. Development & Testing

Our web development team puts in the work of coding the actual website. We reference the scope, wireframe and mock-up. 

We then test the website for things such as responsiveness, load speeds and micro-interactions.

Tools used :

  • VS code/ sublime/ notepad++ (Software)
  • Bootstrap /jquery (Frameworks)
  • WordPress (CMS)
  • Screaming frog (SEO)

7. Launch

In collaboration with the client, we plan how the execution of the website launch. The plan includes the timing of the launch and how to get the word out there.

7. Launch

In collaboration with the client, we plan how the execution of the website launch. The plan includes the timing of the launch and how to get the word out there.

Throughout this process, we work in collaboration with our clients ensuring transparency and enabling us to take problems that may arise. Hopefully, this guide has helped you understand how our web development works and what to expect.

If you are in need of web-design or web-development services website please CONTACT US.

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